“Minimalism is the art of saying more with less. Having a minimalist web design for your website can help your business by exactly delivering what your customers need.”
Minimalism is about expressing yourself with the least amount of elements possible. It is saying more with less. It may be old, common but still trending.
Minimalism is the evergreen hero in a lot of areas, and website design is surely at the top among them.
While creating a website, you’ll want to tell everything about your business to your customers. But what if you put too much information? It will only drive them away. So showing and saying only the necessary things is important. That’s why a minimalist web design becomes relevant.
In this article, I’m gonna explain what a minimalist design is and the principles of a clean minimalist website.
What is minimalism?
Less is more.
That’s the exact phrase to describe minimalism. Keeping things simple, short, and precise.
And minimalism, in a design, can be explained as creating an interface with only the essential elements.
Having a minimalist web design has its benefits, such as,
- A minimalist website is easy to make responsive, and hence will be more user-friendly.
- With fewer elements on the page, minimalist UI design loads faster.
- Minimalism ensures the undivided attention of your user to the product or service you are offering.
- makes navigation simple
- Minimalism is an evergreen trend and is going to be in the future.
Although it may seem simple, creating a perfect minimalist website is a tricky thing. It is easier to choose what to add than what not to add or what to avoid.
Few principles can help you create a great minimalist UI design. Come, let’s dig deep into that.
1. Less is more.
Yes, that’s the prime principle of minimalism. Using just and only the necessary elements in the website is the main point of minimalist design. Keep it less but fully effective.
Keep that minimalism in design, layout, font, content, pictures, and everything you see on your website. Make it small but classy.
It’s better to have one element which can completely convey what your brand is than having a lot of elements.
2. Avoid unnecessary elements.
Don’t include unnecessary elements in your web design. You may be tempted to include everything relating to your brand, but that won’t do you any good.
It is easy to say necessary elements but recognizing what’s necessary and what not is difficult. Think hard on what is needed, which can match the purpose and function of the website. Then focus only on them, and omit everything else.
While doing so, don’t forget that certain designs and graphical elements have a great impact on the responsiveness and usability of your website.
All the best minimalist websites focus on the usability and user-friendliness of their minimalist UI website. So user-friendliness is also vital.
3. Every detail is important.
Now that you have decided what is necessary for your website, concentrate on them. What you choose to add is important. So, everything related is also vital.
The white space, color pallets, borders around them, everything becomes essential to the overall look and feel of the website, especially when the elements are few.
Decide what you want your customers to feel about you, and select the elements that can express that feeling. Minimalist designs never limit your emotions and feelings. A minimalist UI design can be fun and chick, and also modern and classy.
4. Use whitespace.
Whitespace is the space between elements in a design. Using whitespace not only gives a good look; but also improves the user experience by helping in getting concentrated attention of users in your content.
Whitespace makes a design minimalistic to a large extent. It balances the design and gives it the proper look and feel.
5. Minimal color.
Adding the proper color to the website design is important in a minimalistic web design. You don’t have to add too many colors or inappropriate colors.
Choosing the right color pallet is vital. Minimalism is not just choosing, black or white, or gray; it can be any color.
Like all other elements in minimalism, color is also crucial. Make sure the behavior and meaning of the color match with your product or brand and ensure it looks good too.
Minimalistic design is the most popular web design trading over years. And it is not going to fall out any time soon. Most of the famous websites have a minimalist design. And that’s one of the reasons for their success.
Although, the easiness and user-friendliness of the website are also a major concern. In the rush for minimalism, never sacrifice the usability of the website for anything. So achieve minimalism, with a user-friendly website design.